Twitter for Business

Twitter Is Your Friend

How to use Twitter successfully!

Twitter can be a confusing technology.  I often get asked, “What’s the point?”  There are 2 ways to use Twitter – the right way and the wrong way.  Many people use it incorrectly (at least for business).

Get Business from TwitterThink of Twitter as a way to build a huge opt-in list of followers.  These are people that are interested in your business, your specialty, your knowledge, and in how you can help them either directly or indirectly.  They are watching what you are doing - learning from observation.  As you build your relationship with these people they begin to trust what you are doing/saying.  As we all know – on the Internet people buy from people they trust – period.

Who To Follow

I follow people that are in the same industry (what can I learn from them), people that are experts in a field that interests me (what can I learn form them), and people that I can see needs help in my area of expertise (what can I teach them).  I also usually follow people that follow me – Continue reading

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